Protecting Customer Privacy at Data Holdings
Data Holdings Privacy Policy
Last Updated: 5/18/26
Data Holdings is committed to protecting privacy, safeguarding customer information, and maintaining the trust of our customers, website visitors, business partners, employees, and job applicants.
This Privacy Policy explains how Data Holdings collects, uses, discloses, and protects personal information. It also explains how we use cookies and similar technologies, including for analytics, marketing, lead identification, and advertising purposes.
This Privacy Policy applies to personal information we collect through our websites, business communications, events, marketing activities, customer relationships, job applications, and other interactions with Data Holdings.
This Privacy Policy does not change or replace the terms of any written agreement between Data Holdings and its customers. Customer data hosted or processed by Data Holdings as part of our colocation, cloud, infrastructure, storage, or related services is governed by the applicable customer agreement, service terms, business associate agreement, data processing agreement, or other written contract.
1. Our Commitment to Customer Confidentiality
Data Holdings provides secure data center, colocation, cloud, infrastructure, storage, and related services. We understand that our customers trust us with sensitive business operations, infrastructure, and information.
We do not publicly disclose the identity of our customers, the details of customer agreements, customer infrastructure, pricing, configurations, hosted environments, security requirements, or other confidential customer information unless authorized by the customer or required by law.
When Data Holdings hosts, stores, transmits, or otherwise processes data on behalf of a customer, we do so only to provide the services requested by that customer and in accordance with the applicable agreement.
We maintain administrative, technical, and physical safeguards designed to protect customer information from unauthorized access, use, disclosure, alteration, or destruction.
2. Information We Collect
The information we collect depends on how you interact with Data Holdings.
Information You Provide to Us
We may collect information you provide directly, including:
Name
Business name
Job title
Business email address
Phone number
Mailing address
Account or billing information
Information submitted through website forms
Information provided when requesting a quote, tour, meeting, demo, or service information
Communications with our sales, support, operations, or administrative teams
Event registration or trade show information
Employment application information
Any other information you choose to provide
Customer and Account Information
If you are a customer or prospective customer, we may collect information needed to evaluate, establish, manage, support, bill, and maintain the customer relationship. This may include business contact information, authorized user information, billing contacts, service requirements, credit-related information, and communications related to the account.
When appropriate and legally permitted, we may use certain information to evaluate creditworthiness, verify business information, or support account administration.
Website and Technical Information
When you visit a Data Holdings website or interact with our digital content, we may automatically collect certain technical and usage information, including:
IP address
Browser type
Device type
Operating system
Referring website
Pages viewed
Links clicked
Time spent on pages
Date and time of visits
Approximate location based on IP address
Return visits
Interactions with online forms, ads, emails, or website content
Cookie identifiers and similar online identifiers
This information helps us operate our websites, improve user experience, measure marketing performance, protect our systems, and better understand business interest in our services.
Information From Third Parties
We may receive information from third-party sources, including business partners, marketing vendors, analytics providers, advertising platforms, customer relationship management providers, lead identification services, publicly available sources, and business contact databases.
This information may include business contact information, company information, website activity information, inferred business interest, or information used to help us identify organizations that may be interested in Data Holdings services.
3. How We Use Information
Data Holdings may use personal information for the following purposes:
To provide, operate, support, and improve our services
To respond to inquiries, quote requests, support requests, or other communications
To evaluate prospective customer needs
To create, administer, and support customer accounts
To provide billing, contract administration, and account management
To verify identity, authorization, or account access
To communicate about services, updates, events, and business opportunities
To conduct sales, marketing, and business development activities
To personalize website content or user experience
To analyze website traffic and improve our online operations
To measure the effectiveness of advertising, campaigns, and events
To identify business visitors or organizations that may be interested in our services
To deliver, measure, or improve advertising, including retargeting and interest-based advertising
To protect the security, availability, and integrity of our systems, facilities, customers, and services
To detect, investigate, or prevent fraud, misuse, unauthorized access, or security incidents
To comply with legal, regulatory, contractual, or law enforcement obligations
To evaluate job applicants and manage employment-related processes
For other purposes disclosed at the time of collection or with your consent
4. Cookies, Analytics, Advertising, and Similar Technologies
Data Holdings and our service providers may use cookies, pixels, tags, scripts, web beacons, device identifiers, and similar technologies on our websites and digital properties.
These technologies may collect or store information about your browser, device, IP address, website activity, pages visited, referring websites, interactions with content, approximate location, and other usage information.
We use these technologies to:
Operate and improve our websites
Understand how visitors use our website
Measure marketing and advertising performance
Improve website content and user experience
Identify business interest in our services
Support sales and marketing activities
Deliver, measure, or improve advertising
Retarget visitors with relevant advertising
Protect our websites and systems
We may use third-party analytics, advertising, marketing automation, customer relationship management, lead identification, and similar service providers to assist with these activities.
These third parties may collect or receive information from our websites and digital properties. They may use cookies, pixels, tags, or similar technologies to help us analyze activity, identify business visitors, measure campaigns, build audiences, deliver ads, or retarget visitors across websites and platforms.
Depending on your location, our use of these technologies may be considered a “sale,” “sharing,” targeted advertising, or cross-context behavioral advertising under applicable privacy laws. Where required by law, you may have the right to opt out of these activities.
You can control cookies through your browser settings. If Data Holdings provides a cookie preference tool on our website, you may also use that tool to manage applicable cookie and advertising preferences.
Disabling cookies may affect the functionality or performance of our website.
We do not knowingly use cookies or tracking technologies to collect sensitive personal information for advertising purposes.
5. Interest-Based Advertising and Retargeting
Data Holdings may work with third-party advertising platforms to show relevant ads to people who have visited our website, interacted with our digital content, attended events, or otherwise shown business interest in our services.
These advertising activities may involve the use of cookies, pixels, hashed contact information, device identifiers, IP addresses, or similar information to create, deliver, measure, or improve advertising campaigns.
We use advertising and retargeting to promote Data Holdings services to relevant business audiences. We do not use these tools to disclose customer contracts, customer infrastructure, hosted customer environments, agreement details, confidential customer information, or sensitive personal information.
Some advertising platforms and industry groups provide tools to opt out of certain interest-based advertising. These tools may not stop all advertising, but they can help limit certain types of targeted advertising.
6. How We Disclose Information
Data Holdings does not sell customer lists or confidential customer information in the traditional sense of exchanging that information for money.
We do not disclose customer identities, agreement details, customer infrastructure, hosted environments, pricing, security configurations, or other confidential customer information for marketing purposes unless authorized by the customer or required by law.
However, we may disclose personal information, website usage information, and online identifiers to certain categories of third parties as needed to operate our business, provide services, improve our website, support sales and marketing, and comply with legal obligations.
These categories may include:
Service providers and contractors
Cloud, hosting, IT, and security providers
Analytics providers
Advertising and retargeting platforms
Marketing automation providers
Customer relationship management providers
Lead identification and business intelligence providers
Payment, billing, and accounting providers
Professional advisors, including attorneys, auditors, consultants, and insurers
Government, regulatory, or law enforcement authorities when required or permitted by law
Parties involved in a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction
Depending on applicable law, some disclosures involving cookies, pixels, advertising platforms, analytics providers, or retargeting tools may be considered a “sale,” “sharing,” targeted advertising, or cross-context behavioral advertising.
Where required by law, Data Holdings will provide applicable privacy choices, including the ability to opt out.
7. Sensitive Personal Information
Data Holdings does not intentionally collect sensitive personal information through its website for marketing or advertising purposes.
Sensitive personal information may include information such as Social Security numbers, government identification numbers, precise geolocation, racial or ethnic origin, religious beliefs, health information, biometric information, union membership, sexual orientation, or criminal history.
You should not submit sensitive personal information through our website forms unless specifically requested and necessary for the purpose of your communication.
If sensitive information is collected in connection with employment, compliance, security, legal, or customer service obligations, we use it only as permitted or required by law and not for advertising or retargeting.
8. Customer Hosted Data
Data Holdings may process, host, store, transmit, or otherwise handle data on behalf of customers as part of the services we provide.
For customer hosted data, Data Holdings generally acts as a service provider, processor, business associate, contractor, or similar role, depending on the applicable agreement and legal context.
Customer hosted data is governed by the applicable customer agreement and is not used by Data Holdings for advertising, retargeting, unrelated marketing, or lead identification.
Data Holdings does not access customer hosted data except as necessary to provide services, support the customer, maintain security, comply with contractual obligations, or as otherwise permitted by the applicable agreement or law.
9. Confidential Customer and Agreement Information
Data Holdings treats customer relationships, customer agreements, service details, pricing, infrastructure details, technical configurations, and customer-specific operational information as confidential.
We do not disclose this information publicly or to third parties for marketing purposes unless the customer has authorized the disclosure.
For example, we do not publish customer names, logos, case studies, testimonials, hosted environments, contract details, infrastructure designs, or agreement terms without appropriate authorization.
This commitment is separate from our use of general website analytics, advertising, cookie, and marketing technologies described in this Privacy Policy.
10. Legal, Security, and Business Disclosures
Data Holdings may access, use, preserve, or disclose information when we believe it is reasonably necessary to:
Comply with applicable law, regulation, subpoena, court order, or legal process
Respond to lawful requests from public authorities
Enforce contracts, policies, or terms
Protect the rights, property, safety, or security of Data Holdings, our customers, employees, visitors, or others
Detect, prevent, or investigate fraud, abuse, security incidents, or unauthorized access
Support risk management, audits, compliance, or insurance purposes
Complete a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction
When legally permitted and appropriate, Data Holdings will provide customers with notice of legal requests involving their data so they may assert any available rights or objections.
11. Communications and Marketing Preferences
Data Holdings may use business contact information to communicate with you about our services, events, updates, resources, and business opportunities.
You may opt out of marketing emails by using the unsubscribe link in the email or by contacting us using the information listed in this Privacy Policy.
Even if you opt out of marketing communications, we may still send non-marketing communications, including service notices, account updates, billing communications, security notices, legal notices, and other transactional or administrative messages.
12. Access, Correction, Deletion, and Privacy Rights
Depending on where you live, you may have certain privacy rights regarding your personal information. These may include the right to:
Request access to personal information we maintain about you
Request correction of inaccurate personal information
Request deletion of personal information
Request a copy of personal information
Opt out of certain uses or disclosures of personal information
Opt out of targeted advertising, cross-context behavioral advertising, or the sale or sharing of personal information as defined by applicable law
Limit certain uses of sensitive personal information, where applicable
Appeal a decision regarding a privacy request, where required by law
To submit a privacy request, contact us using the information in the “Contact Us” section below.
We may need to verify your identity before processing certain requests. We may deny or limit requests where permitted by law, including where information must be retained for legal, security, contractual, operational, accounting, or legitimate business purposes.
13. Cookie and Advertising Choices
You may control cookies through your browser settings. Most browsers allow you to block, delete, or receive warnings about cookies.
If we make a cookie preference tool available on our website, you may use that tool to manage applicable cookie preferences.
Where required by applicable law, we will provide a method to opt out of targeted advertising, cross-context behavioral advertising, or sale/sharing of personal information.
Some third-party advertising platforms also provide their own privacy controls. Your choices may need to be made separately for different browsers, devices, or platforms.
14. Data Security
Data Holdings uses reasonable administrative, technical, physical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, disclosure, alteration, or destruction.
These safeguards may include access controls, monitoring, physical security, employee training, confidentiality obligations, vendor management, incident response procedures, and other security practices appropriate to the nature of the information.
No website, network, system, or method of transmission is completely secure. The open nature of the internet means that information may be transmitted over networks that are not fully controlled by Data Holdings.
15. Data Retention
Data Holdings retains personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law, contract, accounting obligations, security needs, dispute resolution, or legitimate business purposes.
Customer hosted data is retained and deleted in accordance with the applicable customer agreement.
16. Employee and Applicant Information
If you apply for employment with Data Holdings, we may collect information needed to evaluate your application, communicate with you, verify information, conduct background or reference checks where permitted by law, and manage hiring processes.
Applicant and employee information may be subject to separate notices, policies, or employment-related documentation.
17. Children’s Privacy
Data Holdings provides business-to-business services and does not knowingly collect personal information from children under the age of 13.
If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete that information.
18. Third-Party Websites and Services
Our websites, emails, or digital content may contain links to third-party websites, platforms, or services. Data Holdings is not responsible for the privacy practices, security, or content of third-party websites or services.
You should review the privacy policies of third-party websites and platforms before providing information to them.
19. International Data Transfers
Data Holdings is based in the United States. If you interact with Data Holdings from outside the United States, your information may be processed in the United States or other countries where our service providers operate.
Where required by applicable law, Data Holdings will use appropriate safeguards for international transfers of personal information.
20. Changes to This Privacy Policy
Data Holdings may update this Privacy Policy from time to time to reflect changes in our services, business practices, legal requirements, or technology.
When we update this Privacy Policy, we will revise the “Last Updated” date above.
If we make material changes, we may provide additional notice where required by law.
We encourage you to review this Privacy Policy periodically.
21. Contact Us
If you have questions about this Privacy Policy or Data Holdings’ privacy practices, please contact us at:
Data Holdings
Attn: Legal Dept.
3135 W. Highland Blvd.
Milwaukee, WI 53208